How to Get Paid to Play on Social Media
You read that right. You can actually get paid to play on social media. I’ve known this for a while and I actually just saw a news story about it locally. Want to know how? Read on to get the full scoop so you can start earning money for playing on social media (not pennies either, I’m talking thousands, no joke).
Getting Paid on Social Media
How it works? Well, this is no get-rich-quick scheme.
You are making real money legitimately because you are doing real legitimate work. I’ve been doing this for years and love it! You get paid managing others’ social media. As a social media manager or consultant you are hired to post, pin, interact, and engage on social media.
What a typical work day looks like?
- Spend 30 minutes writing social media posts for Facebook, Twitter, and Instagram
- 10 minutes scheduling posts
- And 1 hour liking, commenting, and thumbs upping other social accounts
This is just a sneak peek into a normal work day. You can do more or less.
What do you get paid?
This depends on many factors: your experience, your background and education, your persuasion skills, your client, etc. It’s not unusual for social media managers to earn $3K-$5K per month per client.
Yes, per client!
So if you manage 4 clients, that’s 4 clients * $3K (low end)=$12K per month! Yes, this can happen. Keep reading, as I’ll share how to book clients and the killer script I use to get replies from prospects daily.
Now, a little more on getting paid. You must be realistic. If you have zero experience, be happy if you book a client quickly. Many managers work for free just to get experience and referrals under their belt. Also, starting out, you can make considerably less.
I started by earning around $100-$300 per month and I did A LOT! Talk about working full time on a part time salary. That was me all the way! That experience was very useful and now I can command four figures per project. So, onto the juicy stuff: how do you find work?
How do you find clients?
There are a couple ways to go about this. You can do cold pitching, word of mouth referrals, create a Facebook ads to collect leads, or apply to job banks.
I usually go the job bank and referral route but very soon I’ll be starting some cold pitching. Cold pitching can be a very lucrative route to go and you can pick and choose who you want to work with (more on this later).
This is a route most folks would take finding a job. It’s the same process for finding clients. You search and apply for jobs. Easy! There are a few banks specifically for freelancing:
I usually use Upwork. They have a streamlined site that is super easy to use. You get a lot for the free membership plus the ability to apply to around 30 jobs a month.
I suggest you use their job filters which let you adjust expert level of jobs (entry level-intermediate-expert), project pay, and other cool filters.
This means you will send an email to a company you haven’t worked with before in hopes of gaining their business. Cold pitching is really an art. You have to craft a strong email that is engaging and will have the client interested in reading the full email and replying back.
I used to do cold pitching for sponsorships on blog. On my first foray into it and I sent out around 50 emails getting back 10 replies and booking around 3 or 4 clients.
I earned over $1,500 in a week!
I won’t speak too much about it with social media management because I’m not experienced (yet). Here is a cool article that you’ll find useful: How to Win Your First Client with a Killer Cold Email Script.
Word of Mouth Referrals
Getting referrals through word of mouth is super powerful. Networking is really big and nothing will sell a client than a testimonial from their friend or colleague.
If you’re new to social media management, you might not have a way to get referrals yet but keep this in your arsenal and as you work with new clients, ask for a letter of recommendation or testimonial.
Feeling excited? Ready to dive into social media so you can start earning working from home. It’s a fun, amazing job and if you love social media as much as I do, it is probably a fit for you! Have you gotten paid to play on social media? Share any best practices you have with us down below in comments. We’d love to hear from you!